Meet Creative Designer : Annie Enelisi Maliki

Born Annie Maliki 27 years ago, a mother of one child, 3rd born in a family of 6, daughter to famous Zimbabwean Cartoonist Boyd Maliki. She Founder/ CEO of Litso Fashion Label. Today we bring to you an exclusive interview of one of zimbabwe’s talented young ladies.
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Besides being a fashion designer Annie is also a singer, actress and writer. Well she has struck me as one of those few ‘fashion connoisseur’ ladies who are ‘Red Wine’ lovers! Lol, Enough chit chat between my brains and heart, let’s get straight to it!
Bag by Litso
Bag by Litso
5star: Well today we will focus on the fashion side of you, to what degree would you peg the fashion evolution over the last decades?
Annie Maliki
Annie Maliki
Annie: Fashion has evolved over the years its been influenced by different eras in history.My favorite era being the 60s and 70s which was the baby boom era and the micro mini skirt was born, in the 70s the afro was hot but also a political statement where black people where rebelling against racial oppression.
5star: I would agree with you the 60s and 70s saw the birth of outstanding fashion designs. And slowly we are seeing those 60s nd 70s designs creeping back into this modern age designs though they are a bit refined. What do you make of that?
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Annie: It has been seen on the runways lately, It will definitely be back in stores 2016 and 2017.
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5star: Could we then conclude that fashion is a ‘language’ or it could be a distinguishing element between races, tribes or ethnic groups?
Annie: Yes fashion is a language a lot of communication is done just by dressing up.
Another Design by Litso
Another Design by Litso
5star: You are the Founder/C.E.O and Designer of Litso Fashion: what is the inspiration behind your Fashion Label?
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Annie: My brand is all about music, I believe our lives are all different movie sets that have a song silently playing on the background. My clothes are something that entertainers would wear when performing.
Model in Litso Designs
Model in Litso Designs
5star: You have a point there, being a musician I’ve come to understand that fashion consolidates you stage presence. How have you managed to bring this 2 sets of arts into one big brand Litso Fashion?
Annie: I would like to get to a point where each collection comes with its own music, I’m working on it. It just might happen at this show.
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5star: That will bring me to the core of this interview. Jane the Ghost Fashion Show. What is it all about?
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Annie: Its based on the urban legend…i feel Jane must have been very appealing for her to woo men in the manner that she did so as a designer i imagined what she would actually wear that caught their attention then came up with a collection.
5star: Hahaha that’s a great concept. I mean as we hear the story even as a ghost she still turned heads. How many exhibitors are we likely to see during the fashion show?
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Annie: its just me!
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5star: And how many conceptual designs are likely to be exhibited on that night?
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Annie: The range is Jane the Ghost by Litso. Its a fusion of gothic and punk rock, also an accessories range accompanying it.
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5star: How has been the response from the general public to this Unique Concept?
litso bag
Annie: so far its been good people are curious!
 Annie
5star: As a fashion designer what’s your target market and Where do you see yourself as Annie and as Litso Fashion in 5years time?
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Annie: My target market are women who like to stand out from a crowd. I see myself having outlets in the whole sadc region.
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5star: Which fashion designer inspires you the most?
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Annie: My favorite designer is Balmain.
Chitenge Accessories Picture(Annie Maliki)
Chitenge Accessories Picture(Annie Maliki)
5star: Besides designing, acting, singing what do you love doing in your scarce spare time?
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Annie: I chat and catch up with friends and family
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5star: What’s your favorite meal?
Annie: Red meat and lettuce.
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5star: What’s your advice to aspiring and upcoming fashion designers?
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Annie: to all the upcoming designers do not be afraid to be you!
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