In modern day music it has become clear that character better serves an artist than talent. Many would have different opinions on this subject but from a neutral perspective its agreeable that its not necessarily the best who are making it in the music industry but rather those who have a strong character. Let’s take for instance in awards ceremonies where artists are recognized for their outstanding craft, a lot of times the most likely artists to scoop the awards never get the awards, why is that so?
LETS TALK MUZIK
In a very recent scenario we witnessed Babes wodumo crying foul at an awards ceremony in South Africa, her talent couldn’t carry her all the way. Its understandable considering the magnitude of her support and how her hit song appealed to the public. A lot of musicians would agree with me that its not necessary the best musicians that gets all the gigs, but its those that are always at the right place at the right time. In your quest of going up the ladder in the music industry its not enough to invest in your talent, be fair to yourself and equally build your character.
Your character equally counts in this industry, those with a strong character will move up the ladder and be established by their strong character. Ever wondered how Maskiri lost it in his career? Nothing was wrong with his talent, he was actually one of the most talented artists in the ‘urban grooves’ era but his downfall was his character. Oliver ‘Tuku’ Mtukudzi has survived the industry for decades and still going strong have u ever thought what keeps him going in the midst of this highly competitive generation? His strong CHARACTER is what has taken him this far.
I’ve heard a lot of artists cry for opportunities and that they don’t get enough support, ask yourself this question “what makes you deserve the opportunity and support?” Talent? Absolutely not because there is way too much talent than opportunities, only those who position themselves strong and quit sulking will make it to the top.
Be courageous, don’t be diminished by anyone but rather build your talent a safety haven called CHARACTER… TALENT gets you the recognition but a strong CHARACTER preserves it! I’m out!!!