The Zimbabwe Tourism Authority (ZTA) today announced the dates for the 12th edition of Zimbabwe’s premier international tourism trade show Sanganai/Hlanganani World Tourism Expo.
The Acting Chief Executive Officer of the regulatory authority Mrs Rita Likukuma revealed this during a press conference held in Harare today. The expo is scheduled for September 12 to 14 in Bulawayo at the Zimbabwe International Exhibition Centre.
Likukuma said the registration has opened and exhibition space will be allocated on a first come first serve basis. “All exhibitors are urged to book early to avoid last minute disappointments. The 2018 edition registered 318 exhibitors and it is envisaged that this number will be surpassed given the interest that has come through from first time exhibitors. We want the 2019 edition to be much bigger and definitely much better”
The 2019 edition is expected to host over 100 international buyers from various source markets. “The screening criteria for international buyers will be strict as our focus is to host buyers who are serious about bringing business to Zimbabwe and who also have potential to invest in the tourism industry” she added.
The popular speed networking sessions will take place on 12 and 13 September 2019 which also mark the business days of the expo. The speed networking sessions have yielded great benefits for participants in the past two editions, as it has helped Exhibitors introduce their products and services to international buyers.
Mrs.Likukuma also appealed to every operator throughout the country to come out and take advantage of the expo. No operator is small in tourism as everyone has a market to serve. We want everyone to be present.
In order to give every operator an opportunity to meet with international buyers at Sanganai/Hlanganani, the ZTA said it will offer 10% discount to exhibitors who register at the ZTA stand during ZITF. It further stressed that Exhibitors would also be privy to the online meetings diary where they can schedule meetings with international buyers prior to the exhibition.
The expo is touted as “Africa’s premier business exchange” and at the 11th edition (2018) it attracted over 288 exhibitors and 21 countries registered to participate.
Sanganai/ Hlanganani World Tourism Expo is a business-to-business exposition that presents networking opportunities between the buyers, exhibitors and the travel trade.